Embracing the Other Side of the Gutenberg Parenthesis

The social web, advances in physical technology, and the rule of the knowledge doubling curve, are all factors in making word of mouth the authority in communication once again. So much content (conversation, stories, essays, and research) is being produced on a daily basis that it is impossible to archive and standardize.

Oral tradition is once again the rule, albeit in a digital, textual, visual form (blogs, twitter, and tumblr). We’re back to cave paintings and engravings, but in a much more sophisticated way.

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